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Junior
Agile Marketing with SAFe
Agile Marketing with SAFe is a foundational one-day course that teaches teams how to apply Lean, Agile, and SAFe practices and principles to marketing teams.
Starting on 01 Jan 1970, 12:00 am
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The course uses a combination of hands-on activities, introspection, and guided exercises to help teams build collective muscle memory and alignment.
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The course is one day of instruction and workshops, which can optionally be split into two 4-hour sessions.
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The course culminates with an activity that allows attendees to apply SAFe in their own real-world environments.
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Agile Marketing with SAFe online training is delivered through individual, pair, and group discussions in SAFe® Virtual Classrooms with access to SAFe® Collaborate, a visual online workspace.
Who should attend
- For Marketing Managers, Marketing Directors, CMOs
- For every member of the marketing team of your company
You Will Learn About
- How marketing teams benefit from adopting Agile and SAFe
- How to create an Agile marketing team
- How to organize a marketing team around value
- The techniques for integrating marketing into an Agile Release Train
- How to adopt a hypothesis-driven approach in marketing
- How to break down initiatives into smaller, testable parts
Is this training relevant for you? We are here to answer.
Topics covered
Agile Marketing for Business Agility
Building Agile Marketing Teams
Supporting Operations
Supporting Development
Applying Validated Learning
Learning Incrementally
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